Updated on July 16th, 2024
In the fast-paced world of eCommerce, staying informed about trending high-demand products is essential. That’s why we’ve conducted thorough research to bring you the top trending profitable products for 2024. Covering various categories, our selection is backed by statistical data, in-depth analysis, social media insights or search trends (like TikTok and Google Trends), and practical marketing advice to empower your online business and boost your sales.
Of course, you can always check out our video for more inspiration for profitable trending products and tips! Let’s begin!
Trending Products to Sell Online in 2024
1. Heatless Hair Curler
(Source: Google Trend)
- Global Monthly Search Volume: 26K
- 5-year Search Growth: 45%
- Top Countries: UK, New Zealand, Australia
- Selling Price Range: $0.5-$27
- Target Customers: Health-conscious individuals
The heatless hair curler is a revolutionary styling tool that allows users to achieve beautiful curls without the damaging effects of heat. These curlers typically come in the form of soft, flexible rods or bands that can be worn overnight or for a few hours to create natural-looking waves. Benefits include preventing heat damage, preserving hair health, and offering a convenient, hands-free styling option.
There has been a notable surge in popularity since mid-2022, with a significant increase of over 45% in search volume from early 2020 to the end of 2023 over the past five years. This trend suggests a growing consumer shift towards hair health and convenience. To capitalize on this trend, businesses should highlight the product’s hair-friendly benefits and convenience in marketing campaigns. Social media influencers and before-and-after demonstrations can effectively showcase the results and target those who prioritize sustainable beauty practices.
2. Skin Tint
(Source: Google Trend)
- Global Monthly Search Volume: 37K
- 5-year Search Growth: 82%
- Top Countries: Australia, Philippines, UK
- Selling Price Range: $15-30
- Target Customers: Young adults, skincare enthusiasts
Skin tints are lightweight foundations that provide sheer coverage, giving a natural, dewy finish while evening out skin tone. These products often contain skincare benefits such as hydration, SPF protection, and ingredients like hyaluronic acid and antioxidants, making them ideal for those seeking a minimal makeup look with added skincare benefits.
The search interest for skin tints has shown a steady increase over the past five years, with a dramatic rise of about 82% since mid-2022, peaking towards the end of 2023. Moreover, the popularity of skin-tint-related short videos on TikTok has gained over 80% over one month. This upward trend highlights a growing consumer preference for natural beauty and multifunctional products. To leverage this trend, businesses should emphasize the dual benefits of makeup and skincare in their marketing. Influencer endorsements, tutorial videos, and user-generated content showcasing the product’s lightweight, minimal coverage, and natural finish can be effective.
(Source: Freepik)
3. Bronzing Stick
(Source: Google Trend)
- Global Monthly Search Volume: 2.2K
- 5-year Search Growth: 144%
- Top Countries: Sweden, Denmark, Norway
- Selling Price Range: $6-60
- Target Customers: Young adults
The bronzing stick has become a must-have beauty tool in recent years, offering a quick and convenient way to achieve a sun-kissed glow without the need for extended sun exposure. This compact and portable product is designed to deliver a natural-looking bronzed finish, making it perfect for contouring and highlighting facial features. With its blendable formula and easy application, the bronzing stick is suitable for all skin types and tones, providing a radiant and healthy look with minimal effort.
There has been a noticeable growth, particularly from mid-2021 onwards. The search interest increased from almost negligible levels to a peak, showing a substantial rise by early 2024. This surge can be attributed to the growing trend of natural makeup looks and the increasing popularity of at-home beauty routines during the pandemic. Highlighting the ease of use, versatility, and travel-friendly nature of bronzing sticks in marketing campaigns can attract busy professionals and beauty enthusiasts, especially in the Scandinavian region, to enhance their daily beauty routines.
4. Caffeine Eye Cream
(Source: Google Trend)
- Global Monthly Search Volume: 16K
- 5-year Search Growth: 40%
- Top Countries: Ireland, UK, Singapore
- Selling Price Range: $12-65
- Target Customers: Working professionals and individuals
Caffeine eye cream has emerged as a popular skincare product known for its ability to reduce puffiness and dark circles around the eyes. This product leverages caffeine’s vasoconstrictive properties to tighten and brighten the under-eye area, providing a refreshed and youthful appearance. The cream’s lightweight and hydrating formula ensures it absorbs quickly, making it ideal for daily use.
Over the past five years, the search for caffeine eye cream has significantly increased. This growth has been particularly notable since early 2021, likely driven by the increased focus on self-care routines and the demand for effective, at-home skincare solutions. To market this product effectively, business owners should emphasize its key benefits, such as instant revitalization and long-term skin health. Highlighting customer testimonials and before-and-after photos can be powerful.
5. Pimple Patch
(Source: Google Trend)
- Global Monthly Search Volume: 119K
- 5-year Search Growth: 300%
- Top Countries: Singapore, Philippines, Australia
- Selling Price Range: $5-25
- Target Customers: Teenagers and young adults
Pimple patches have gained immense popularity as an effective acne treatment. These small adhesive patches are designed to cover blemishes, absorbing excess oil and impurities while protecting the affected area from bacteria and external irritants. They promote faster healing and reduce the urge to pick at pimples, which can lead to scarring.
The search interest for pimple patches has surged over the past five years, showing a growth of approximately 300%. This steady increase, especially since mid-2020, can be attributed to rising awareness of non-invasive skincare solutions and the influence of social media beauty trends. Also, short videos about pimple patches have gained roughly 63M impressions around the globe in the last quarter. To promote pimple patches, emphasize their convenience, effectiveness, and overnight results. Demonstrating their use through video tutorials can enhance consumer trust. Target customers are teenagers and young adults who are prone to acne and seeking quick, discreet solutions.
6. Rosemary Oil
(Source: Google Trend)
- Global Monthly Search Volume: 398K
- 5-year Search Growth: 200%
- Top Countries: Jamaica, UAE, UK
- Selling Price Range: $5-35
- Target Customers: Individuals aged 25-45
Rosemary oil has become a sought-after natural remedy known for its numerous benefits in hair and skincare. This essential oil is celebrated for its ability to stimulate hair growth, improve scalp health, and enhance memory and concentration. Its antimicrobial properties make it a popular choice for treating acne and skin inflammation. Also, its multi-purpose appeal has propelled it into the limelight, making it a coveted product for those seeking both aromatic relaxation and haircare benefits.
The search interest for rosemary oil has seen a remarkable increase, particularly since mid-2021, with a growth of approximately 200%. This surge is likely due to the growing consumer preference for natural and holistic beauty solutions. To advertise rosemary oil successfully, businesses should highlight its multifaceted uses and natural origins. Providing educational content on its benefits and application methods through blogs and social media can attract health-conscious consumers.
Related products: rosemary mint oil, diluted rosemary oil
7. Under Eye Patch
(Source: Google Trend)
- Global Monthly Search Volume: 2K
- 5-year Search Growth: 285%
- Top Countries: US, UK, Ireland, Canada
- Selling Price Range: $7-50
- Target Customers: Skincare enthusiasts
Under-eye patches have become a popular skincare solution for reducing puffiness and dark circles. These small-masks-like patches are infused with ingredients like hyaluronic acid, niacinamide, caffeine, retinol, and collagen, offering instant hydration and a soothing effect. The search interest for under-eye patches has increased by approximately 200% over the past five years, with a notable rise since 2023. This trend is particularly popular in the UK, where eye-patches-related short videos on TikTok have garnered over 5 million impressions.
To effectively showcase under-eye patches, focus on their quick results and convenience. Demonstrate their benefits through influencer collaborations and social media demonstrations. Target customers include busy professionals and skincare enthusiasts seeking efficient beauty solutions.
(Source: Freepik)
8. Hair Wax Stick
(Source: Google Trend)
- Global Monthly Search Volume: 45K
- 5-year Search Growth: 131%
- Top Countries: Jamaica, South Africa, Australia
- Selling Price Range: $5-15
- Target Customers: Young adults
Hair wax sticks have become a go-to styling product for those seeking a sleek and polished look. These small, cylindrical sticks provide a stronghold and a matte finish, making them ideal for taming flyaways and creating defined styles. Their compact design ensures ease of use and portability, perfect for on-the-go touch-ups.
The search interest for hair wax sticks has increased by about 300% over the past five years, with a significant rise starting in mid-2022. This growth can be attributed to the increasing DIY hairstyling trend and social media tutorials’ influence. To gain sales of hair wax sticks, give an emphasis to their convenience, versatility, and long-lasting hold. Enhance their attractiveness by teaming up with hairstylists to demonstrate styling tips, aimed at young adults seeking simple and efficient hair styling solutions.
9. Scalp Massager
(Source: Google Trend)
- Global Monthly Search Volume: 110K
- 5-year Search Growth: 278%
- Top Countries: New Zealand, Australia, UAE
- Selling Price Range: $5-50
- Target Customers: Working professionals
Scalp massagers have become increasingly popular for their ability to promote relaxation, stimulate blood circulation, and enhance hair health. These handy devices are designed to provide a soothing massage, helping to reduce stress and improve scalp condition. They are often used to distribute shampoo and conditioner evenly during hair washing, making them a versatile addition to personal care routines.
The search interest for scalp massagers has increased by approximately 278% over the past five years, with a significant spike in early 2023. This rise is likely due to growing awareness of self-care practices and the benefits of scalp health. To advertise and sell scalp massagers, focus on their multifaceted uses and health benefits. Creating educational content online and partnering with wellness influencers can help attract a broader audience. Target customers include health-conscious individuals and those seeking stress relief, primarily working professionals.
10. Lash Shampoo
(Source: Google Trend)
- Global Monthly Search Volume: 13K
- 5-year Search Growth: 219%
- Top Countries: Finland, New Zealand, Denmark
- Selling Price Range: $10-40
- Target Customers: Beauty-conscious individuals
Lash shampoo has become an essential product for maintaining clean and healthy eyelashes, particularly for those with eyelash extensions. This gentle cleanser removes makeup residue, oils, and impurities, ensuring lashes stay fresh and extending the life of extensions. Its formulation is designed to be non-irritating, making it suitable for daily use.
The search interest for lash shampoo has increased by approximately 219% over the past five years, with steady growth observed since mid-2020. This rise is likely driven by the increasing popularity of eyelash extensions and the emphasis on proper lash care. To draw attention to lash shampoo, focus on its benefits for extension maintenance and overall lash health.
11. Snail Mucin Serum
(Source: Google Trend)
- Global Monthly Search Volume: 22K
- 5-year Search Growth: 160%
- Top Countries: US, Pakistan, Nigeria
- Selling Price Range: $10-20
- Target Customers: Skincare enthusiasts
Snail mucin serum has gained popularity for its hydrating and skin-repairing properties. This serum, derived from snail secretion, is known to promote collagen production, enhance skin elasticity, and reduce fine lines. Its lightweight, non-greasy formula makes it suitable for all skin types.
The search interest for snail mucin serum has surged by approximately 160% over the past five years, with a significant increase starting in mid-2023. This growth is likely due to the rising trend of K-beauty and the demand for effective anti-aging solutions. If the skincare seller aims to maximize sales of this product, they can focus on targeting skincare enthusiasts and individuals in search of anti-aging and moisturizing treatments, primarily aged 25-45. They can emphasize its distinctive benefits and origin and partner with skincare influencers to establish trust.
12. Portable Blender
(Source: Google Trend)
- Global Monthly Search Volume: 57K
- 5-year Search Growth: 200%
- Top Countries: Australia, New Zealand, UAE
- Selling Price Range: $25-300
- Target Customers: Fitness enthusiasts, travelers
Portable blenders have become increasingly popular due to their convenience and versatility, making them ideal for preparing smoothies, shakes, and baby food on the go. These compact, rechargeable devices are easy to clean and perfect for health-conscious individuals and busy lifestyles.
The search interest for portable blenders has increased by about 200% over the past five years, with notable peaks around mid-2020 and mid-2022. This rise is likely driven by the growing emphasis on healthy eating and the need for portable kitchen appliances. To promote these blenders, focus on their portability, ease of use, and health benefits. Engage with fitness or home-cook influencers and feature a variety of recipes to attract a broader audience, targeting fitness enthusiasts, travelers, and busy professionals aged 20-40.
13. Air Fryer
(Source: Google Trend)
- Global Monthly Search Volume: 3.47M
- 5-year Search Growth: 300%
- Top Countries: UK, Canada, US
- Selling Price Range: $35-200
- Target Customers: Families
The air fryer has become the most searched kitchen appliance on Amazon, known for its ability to cook food with less oil, resulting in healthier meals. This versatile appliance can fry, bake, grill, and roast, making it a favorite among health-conscious consumers. Related products like air fryer liner, microwave air fryer, and mini air fryer are also gaining popularity.
The search interest for air fryers has increased by about 300% over the past five years, with significant spikes during holiday seasons. To increase sales of air fryers, highlight their health benefits, versatility, and convenience for families and health enthusiasts aged 25-50 who are looking for convenient and healthy cooking options. Involving food bloggers or influencers to demonstrate recipes can enhance visibility.
(Source: Freepik)
14. Bedroom Mini Fridge
(Source: Google Trend)
- Global Monthly Search Volume: 3.6K
- 5-year Search Growth: 2%
- Top Countries: UK, Ireland, New Zealand
- Selling Price Range: $35-$350
- Target Customers: Students, young adults
The bedroom mini fridge has become a popular addition to modern living spaces, providing convenient access to snacks and beverages. These compact fridges are perfect for keeping essentials chilled without needing to leave the room. With a sleek design and efficient cooling, they are ideal for dorm rooms, bedrooms, and small apartments.
The search interest for bedroom mini-fridges has slightly increased over the past five years, with notable peaks during holiday seasons and back-to-school periods. To promote these fridges, highlight their convenience, energy efficiency, and stylish design. Partnering with home decor or lifestyle influencers and showcasing placement ideas on social media can enhance appeal among young audiences. Target customers consist of students, young professionals, and urban dwellers aged 18-35.
Similarly, as more women take their skincare routines seriously, there is a surging demand for skincare fridges in places like the US and Australia.
15. Freeze Dryer
(Source: Google Trend)
- Global Monthly Search Volume: 167K
- 5-year Search Growth: 56%
- Top Countries: US, Canada, New Zealand
- Selling Price Range: $50-250
- Target Customers: Outdoor adventurers
Freeze dryers have surged in popularity due to their ability to preserve food by removing moisture and extending shelf life while retaining flavor and nutrients. This appliance is ideal for those interested in long-term food storage, camping, and emergency preparedness.
The search interest for freeze dryers has increased over the past five years, with a sharp rise in 2023. This spike can be attributed to growing awareness of food sustainability and the need for efficient preservation methods. To effectively present freeze dryers, emphasize their benefits in food preservation and convenience for outdoor enthusiasts. Involving survivalist influencers and providing detailed usage guides can attract a dedicated customer base, particularly targeting outdoor adventurers and health-conscious families aged 30-55.
16. Washable Rug
(Source: Google Trend)
- Global Monthly Search Volume: 22K
- 5-year Search Growth: 33%
- Top Countries: US, UK, Australia
- Selling Price Range: $15-450
- Target Customers: Pet owners, young families, interior design enthusiasts
Washable rugs have become a popular choice for modern homes, offering both style and practicality. These rugs are designed to withstand regular washing, making them ideal for families with children and pets. Their durability and ease of maintenance ensure they remain fresh and clean.
This rise since mid-2020 can be attributed to the increasing demand for home products that combine functionality with aesthetics. Washable-rug-related short videos have accumulated over 16M impressions on TikTok in the UK and 3M in the US in just 4 months. Online rug sellers can unlock higher sales by catering to pet lovers, busy families, and design enthusiasts. Highlighting the rugs’ effortless cleaning, long-lasting construction, and stylish designs is key. Creating blog articles or videos featuring real-life scenarios further sweetens the deal.
17. Slow Feeder Dog Bowl
(Source: Google Trend)
- Global Monthly Search Volume: 16K
- 5-year Search Growth: 100%
- Top Countries: Australia, UK, New Zealand
- Selling Price Range: $5-20
- Target Customers: Dog owners
Slow-feeder dog bowls have gained traction among pet owners for their ability to promote healthier eating habits. These bowls feature intricate designs that slow down a dog’s eating pace, reducing the risk of bloating and improving digestion. They are ideal for dogs that tend to eat too quickly.
The search interest for slow-feeder dog bowls has increased by approximately 100% over the past five years, with consistent interest throughout this period. This trend reflects a growing awareness of pet health and wellness. For pet store owners aiming to feature slow-feeder dog bowls, it’s beneficial to focus on their health advantages and durability. Collaborating with veterinarians and pet influencers for endorsements and usage tips can help attract pet owners. The target customers include dog owners, particularly those with breeds that tend to eat quickly.
18. Herding Ball
(Source: Google Trend)
- Global Monthly Search Volume: 14K
- 5-year Search Growth: 85%
- Top Countries: Australia, US, Canada
- Selling Price Range: $15-80
- Target Customers: Dog owners
Herding balls have become popular for dog training and exercise, particularly among herding or working dog breeds. These durable, large balls engage dogs’ natural herding instincts, providing both mental and physical stimulation.
The search interest for herding balls has risen by approximately 150% over the past five years, with notable peaks in 2023. This increase is likely due to a growing interest in interactive pet toys. To showcase herding balls, underline their durability and benefits for dog training. Partnering with pet trainers and offering video or tutorial demonstrations can draw the interest of dog owners. The target customers consist of owners of herding breeds and active dogs.
19. GPS Fence Dog Collar
(Source: Google Trend)
- Global Monthly Search Volume: 1K
- 5-year Search Growth: 49%
- Top Countries: US, New Zealand, Canada
- Selling Price Range: $20-900
- Target Customers: Dog owners
GPS dog collars have gained popularity for providing pet owners with peace of mind by tracking their adventurous pets’ locations in real-time. These collars offer advanced features such as geofencing and activity monitoring, ensuring the safety and well-being of dogs.
The search interest for GPS dog collars has increased by approximately 50% over the past five years, reflecting a steady rise in demand for pet safety solutions. Globally, impressions of short videos about dog collars have attracted over 15M impressions on TikTok. Pet supply sellers can appeal to dog owners, especially those with active or adventurous pets aged 25-55, by stressing the reliability, ease of use, and advanced tracking capabilities of these collars. Collaborating with pet safety advocates and sharing real-life success stories can attract more customers.
20. Lick Mat
(Source: Google Trend)
- Global Monthly Search Volume: 6.8K
- 5-year Search Growth: 42%
- Top Countries: Australia, UK, New Zealand
- Selling Price Range: $5-30
- Target Customers: Pet owners
Lick mats have become a popular tool for pet enrichment, designed to soothe and entertain dogs and cats. These mats encourage licking, which can help calm pets, reduce anxiety, and improve oral health. They are ideal for spreading treats like peanut butter or yogurt.
The search interest for lick mats has grown by approximately 42% over the past five years, with a significant peak in early 2023. This rise reflects increasing awareness of pet mental health and enrichment. Pet store owners can effectively promote lick mats by emphasizing their calming effects and versatility, targeting pet owners focused on enhancing their pets’ well-being. Producing informative content about pet behaviors in collaboration with veterinarians and demonstrating various usage ideas can appeal to a broader audience of pet owners.
21. Cat Litter Robot
(Source: Google Trend)
- Global Monthly Search Volume: 8.7K
- 5-year Search Growth: 31%
- Top Countries: US, Australia, Canada
- Selling Price Range: $250-500
- Target Customers: Cat owners
Cat litter robots have become increasingly popular for their convenience and automation, making cat care easier for pet owners. These devices automatically sift through litter, keeping the box clean and reducing odors, which is ideal for busy households.
The search interest for cat litter robots has increased over the past five years, with notable growth since mid-2021. To market cat litter robots effectively, emphasize their convenience, hygiene benefits, and time-saving features. Partnering with pet influencers on TikTok and showcasing user testimonials can attract more cat owners as related short videos can accumulate a stunning 17M impressions in 4 months. Target customers include busy professionals and tech-savvy pet owners aged 25-55.
22. Tofu Cat Litter
(Source: Google Trend)
- Global Monthly Search Volume: 9.5K
- 5-year Search Growth: 800%
- Top Countries: Malaysia, Singapore, Australia
- Selling Price Range: $10-50
- Target Customers: Eco-conscious cat owners
Tofu cat litter has become an eco-friendly and biodegradable alternative to traditional cat litter. Made from natural tofu byproducts, it is highly absorbent, controls odors effectively, and is safe for cats.
The search interest for tofu cat litter has increased by approximately 800% over the past five years, with significant growth since 2021. If pet supply merchants aim to increase sales of tofu cat litter, they can highlight its environmental benefits, safety, and superior odor control. Partnering with eco-conscious pet influencers and featuring user testimonials can appeal to environmentally aware pet owners.
23. Pet Air Purifier
(Source: Google Trend)
- Global Monthly Search Volume: 3.2K
- 5-year Search Growth: 100%
- Top Countries: Singapore, US, Australia
- Selling Price Range: $35-150
- Target Customers: Pet households
Pet air purifiers have become essential for pet owners looking to improve indoor air quality by removing pet dander, odors, and allergens. With filtration systems, including HEPA and filters, these devices help create a healthier living environment for pets and their owners, reducing respiratory issues and maintaining cleaner air.
The search interest for pet air purifiers has increased by approximately 100% over the past five years, with notable growth since spring 2022. This rise can be attributed to the increasing awareness of indoor air quality and its impact on health. To effectively advertise pet air purifiers, highlight their health benefits, efficiency, and ease of use. Involving pet health experts and showcasing positive customer reviews can attract more buyers. The target customers comprise households with pets and allergy sufferers.
24. Smart Watch
(Source: Google Trend)
- Global Monthly Search Volume: 1.6M
- 5-year Search Growth: 44%
- Top Countries: Poland, Romania, Portugal
- Selling Price Range: $25-400
- Target Customers: Fitness enthusiasts, health-conscious individuals
Smartwatches have become an essential gadget for tech-savvy individuals, offering a blend of style and functionality. These devices provide various features, including fitness tracking, health monitoring, and seamless smartphone connectivity, making them ideal for a modern lifestyle.
The search interest for smartwatches has experienced several peaks over the past five years, particularly during holiday seasons as presents. Recently, there has been a surge in interest in health-monitoring smartwatches, driven by an increasing focus on personal health and wellness. To promote these smartwatches, stress their health-tracking features like heart rate monitoring, sleep analysis, and fitness tracking. Securing endorsements from health experts to highlight these functions can attract a wider audience. The target customers are fitness enthusiasts, tech aficionados, and health-conscious individuals aged 18-45.
25. Phone Stands
(Source: Google Trend)
- Global Monthly Search Volume: 6K
- 5-year Search Growth: 10%
- Top Countries: Sri Lanka, India, Australia
- Selling Price Range: $4-15
- Target Customers: Gadget enthusiasts
Phone stands have become a popular accessory, offering a hands-free experience for users to watch videos, attend virtual meetings, or browse content comfortably. These stands are available in various designs and materials, catering to diverse aesthetic and functional preferences. They are particularly popular in India and Sri Lanka.
The search interest for phone stands has remained relatively stable over the past five years, with consistent demand. Additionally, short phone stand videos can generate a whopping 65K monthly impressions globally. To market phone stands effectively, highlight their ergonomic benefits, versatility, and stylish designs. Partnering with tech reviewers online to showcase practical uses can attract tech-savvy consumers. Target customers include students, professionals, and gadget enthusiasts.
26. Laptop Stand
(Source: Google Trend)
- Global Monthly Search Volume: 172K
- 5-year Search Growth: 100%
- Top Countries: Singapore, Australia, New Zealand
- Selling Price Range: $10-40
- Target Customers: Remote workers
Laptop stands have become essential for enhancing ergonomics and productivity, and they are especially popular in Australia and New Zealand. These stands help improve posture, reduce neck strain, and provide better ventilation for laptops.
The search interest for laptop stands has increased by approximately 100% over the past five years, with a significant peak in mid-2020, possibly due to the outbreak of the pandemic and more people adopting remote working mode. To boost sales of laptop stands, sellers should target remote workers, students, and professionals aged 18-45, highlighting the ergonomic benefits and portability of the stands. Engaging with tech influencers and showcasing their use in home office setups through videos and blog posts can attract a wider audience.
27. Bluetooth Headphones
(Source: Google Trend)
- Global Monthly Search Volume: 263K
- 5-year Search Growth: 50%
- Top Countries: New Zealand, Australia, Ireland
- Selling Price Range: $20-120
- Target Customers: Tech enthusiasts, remote workers
Bluetooth headphones have become a staple for wireless audio, providing convenience and high-quality sound for users on the go. These headphones are ideal for activities like workouts, commuting, and remote work.
The search interest for Bluetooth headphones has remained relatively stable over the past five years, with consistent peaks during the holiday seasons. When promoting these headphones, an eCommerce store should emphasize their wireless convenience, sound quality, and long battery life. Informative reviews written by tech bloggers can enhance their appeal among target customers, such as tech enthusiasts, fitness buffs, and remote workers.
(Source: Freepik)
28. Car Charger
(Source: Google Trend)
- Global Monthly Search Volume: 41K
- 5-year Search Growth: 33%
- Top Countries: UK, Ireland, New Zealand
- Selling Price Range: $5-25
- Target Customers: Commuters
Car chargers have become essential accessories for keeping devices powered on the go, especially for smartphones and tablets. These chargers are valued for their convenience and fast charging capabilities for mobile devices. Similarly, car USB chargers have also become popular choices for car owners.
The search interest for car chargers has remained stable over the past five years, with slight fluctuations. Additionally, the popularity of car chargers on TikTok has surged, with an increase of over 80% in the past four months. To promote car chargers, stress their reliability, fast charging speeds, and compatibility with multiple devices. Enhancing their appeal can be achieved by having tech reviewers or automotive bloggers demonstrate their uses and features in various scenarios. The target customers include commuters, travelers, and tech enthusiasts.
29. Car Air Freshener
(Source: Google Trend)
- Global Monthly Search Volume: 50K
- 5-year Search Growth: 100%
- Top Countries: UK, Australia, New Zealand
- Selling Price Range: $1-30
- Target Customers: Car owners
Car air fresheners are popular for keeping vehicles smelling fresh and pleasant. They come in various scents and designs, catering to different preferences and enhancing the driving experience. Some other people may go for car diffusers, which has also become a trending choice.
The search interest for car air fresheners has remained relatively stable over the past five years, with slight peaks. There’s been a meteoric rise in the popularity of car air freshener content on TikTok, with views skyrocketing by 600% worldwide in 120 days. When promoting car air fresheners, sellers should focus on car owners and commuters and emphasize the long-lasting fragrance, variety of scents, and stylish designs. Showcasing in-car demonstrations and featuring endorsements from automotive influencers can attract more buyers.
30. Swimwear
(Source: Google Trend)
- Global Monthly Search Volume: 18K
- 5-year Search Growth: 250%
- Top Countries: Jamaica, Australia, South Africa
- Selling Price Range: $25-60
- Target Customers: Fashion enthusiasts
Swimwear, including swimsuits and one-piece swimsuits, is a popular category with seasonal spikes in interest, especially during summer. These garments are essential for beach and pool activities, offering a range of styles and designs to suit different body types and preferences.
The search interest for swimwear has shown significant fluctuations over the past five years, with notable peaks during summer. Sellers should target beachgoers and fashion enthusiasts to boost swimwear sales, highlighting seasonal collections, trendy designs, and comfort. Featuring swimwear in summer vacation settings, such as resorts, hotels, or beaches, and getting endorsements from fashion influencers or travel bloggers can attract more buyers.
(Source: Freepik)
31. Water Bottle with Straw
(Source: Google Trend)
- Global Monthly Search Volume: 27K
- 5-year Search Growth: 11%
- Top Countries: UK, Australia, Ireland
- Selling Price Range: $10-40
- Target Customers: Travelers, environmentalists
Water bottles with straws have become popular for their convenience and ease of use, especially for active lifestyles and hydration on the go. These bottles are ideal for workouts, travel, during work, and daily use.
The search interest for water bottles with straws has increased by approximately 11% over the past five years, with significant peaks around mid-2020 and mid-2021. When promoting these bottles, e-commerce stores should highlight their portability, ease of use, and eco-friendly materials, targeting fitness enthusiasts, travelers, and environmentally conscious individuals. Demonstrating practical or creative uses in daily life with endorsements from fitness or lifestyle vloggers can attract a broader audience.
32. Pickleball Paddle
(Source: Google Trend)
- Global Monthly Search Volume: 25K
- 5-year Search Growth: 300%
- Top Countries: US, Canada, Puerto Rico
- Selling Price Range: $20-160
- Target Customers: Sports enthusiasts
Pickleball has become increasingly popular in the United States, leading to a surge in demand for related products, like padel balls, especially pickleball paddles. This sport combines tennis, badminton, and ping-pong elements, making it accessible and enjoyable for all ages.
The search interest for pickleball paddles has grown by approximately 300% over the past five years, with significant peaks in recent months. Pickleball paddles are also gaining serious momentum online. Globally, impressions for pickleball paddle content have soared by 150% in just 120 days, reaching a staggering 563K. To promote pickleball paddles, focus on their durability, lightweight design, and performance benefits. Showing the paddles in action with endorsements from sports influencers can attract more customers within the 18-million-strong pickleball community. The target audience includes sports enthusiasts, fitness groups, and recreational players of all ages.
33. Under Desk Treadmill
(Source: Google Trend)
- Global Monthly Search Volume: 45K
- 5-year Search Growth: 8%
- Top Countries: Ireland, US, UK
- Selling Price Range: $120-250
- Target Customers: Remote workers
Under-desk treadmills have become popular for integrating physical activity into a busy workday. These compact treadmills fit under desks, allowing users to walk or jog while working, promoting health and productivity.
The search interest for under-desk treadmills has surged over the past five years, with notable growth during the pandemic as remote work became more common. Additionally, treadmill popularity on TikTok has risen by over 120% in just one month, with more than 2,000 posts tagged “treadmilldesk.” To promote these treadmills, sellers can collaborate with fitness influencers to reach remote workers, health-conscious individuals, and professionals. Creating videos that showcase their use in home office setups and highlight their health benefits, space-saving design, and ease of use can attract more buyers.
34. Knee Massager
(Source: Google Trend)
- Global Monthly Search Volume: 6.5K
- 5-year Search Growth: 197%
- Top Countries: Singapore, Australia, Canada
- Selling Price Range: $45-400
- Target Customers: Seniors, athletes
Knee massagers have gained popularity for relieving knee pain and improving joint health. These devices offer targeted massage therapy, heat, and vibration to alleviate discomfort from arthritis, injuries, and general wear and tear.
The search interest for knee massagers has increased by approximately 200% over the past five years, with significant peaks in 2023. This rise reflects a growing awareness of self-care and pain management solutions. To promote knee massagers successfully, it is crucial to highlight their therapeutic benefits, ease of use, and advanced features. Target customers include seniors, athletes, and individuals with chronic knee pain, primarily aged 35-70.
35. Shapewear
(Source: Google Trend)
- Global Monthly Search Volume: 19K
- 5-year Search Growth: 300%
- Top Countries: Australia, New Zealand, Ireland
- Selling Price Range: $15-40
- Target Customers: Women aged 25-45
Shapewear has become a staple in the fashion industry, offering body-sculpting benefits that enhance the wearer’s silhouette. These garments provide support, compression, and smoothing effects, making them popular for special occasions and everyday wear.
Ever since Kim Kardashian launched her shapewear brand, search interest has remained steady over the past five years, with consistent peaks around major holidays and events. On TikTok, shapewear-related content received 54 million impressions in the last 30 days. To promote shapewear effectively, e-commerce stores can collaborate with fashion influencers to demonstrate real-life usage and benefits and use social media platforms like Instagram and TikTok to share engaging content. Showcasing customer testimonials and before-and-after photos can build trust and highlight the product’s effectiveness. Additionally, offering special promotions and educating customers on choosing the right size and style can attract a broader audience.
(Source: Freepik)
36. Athleisure
(Source: Google Trend)
- Global Monthly Search Volume: 57K
- 5-year Search Growth: 100%
- Top Countries: Singapore, US, Hong Kong
- Selling Price Range: $20-40
- Target Customers: Fitness enthusiasts
Athleisure has become a dominant trend in fashion, blending comfort and style seamlessly for casual and athletic wear. Popular items in this category include oversized gym shirts, flare sweatpants, baggy leggings, and low-rise sweatpants. These pieces offer versatility, making them ideal for workouts, lounging, or casual outings.
The search interest for athleisure has shown consistent growth over the past five years, with significant peaks in 2023. This trend is driven by the increasing demand for comfortable yet stylish clothing. To market athleisure effectively, emphasize the products’ comfort, versatility, and fashion-forward aspects. Collaborating with fashion influencers or vloggers and showcasing these items in everyday settings can attract a wider audience. Target customers include young adults, fitness enthusiasts, and trend-conscious individuals aged 18-35.
37. Cargo Pants
(Source: Google Trend)
- Global Monthly Search Volume: 950K
- 5-year Search Growth: 21%
- Top Countries: South Africa, UK, Australia
- Selling Price Range: $15-45
- Target Customers: Young adults
Cargo pants have grown in popularity, with a stunning search volume of 950K every month, and they are appreciated for their functionality and stylish appeal. These pants, characterized by multiple pockets and a relaxed fit, are favored for both casual wear and outdoor activities.
The search interest for cargo pants has increased by approximately 20% over the past five years, with a steady rise in popularity since mid-2020. To promote cargo pants effectively, highlight their practicality, comfort, and trendy designs. Partnering with fashion influencers and showcasing them in versatile settings through reels or short videos on TikTok, which has seen 32 million impressions over four months, can attract a wider audience. Additionally, they emphasize their multiple pockets and durability, which appeals to both fashion-forward individuals and outdoor enthusiasts. Target customers include young adults seeking stylish yet functional clothing.
38. Period Underwear
(Source: Google Trend)
- Global Monthly Search Volume: 102K
- 5-year Search Growth: 139%
- Top Countries: New Zealand, Australia, US
- Selling Price Range: $15-50
- Target Customers: Young women
Period underwear has revolutionized menstrual care by offering a reusable, eco-friendly alternative to traditional products. These underwear are designed with absorbent layers to provide leak-proof protection and comfort during menstruation.
The search interest for period underwear has increased by approximately 140% over the past five years, with notable peaks in late 2022 and early 2023. It has strong impressions on TikTok as well, gaining over 34M impressions in the US in just 30 days.
To market period underwear, sellers can utilize influencer partnerships to authentically showcase the benefits of period underwear, targeting diverse audiences. Leverage social media platforms to share educational content and customer testimonials, emphasizing comfort, sustainability, and cost-effectiveness. Offer promotions and discounts to incentivize trial and purchase, and participate in relevant events to directly engage with potential customers. Target customers include environmentally conscious individuals and women seeking comfortable menstrual solutions.
39. Waterproof Jewelry
(Source: Google Trend)
- Global Monthly Search Volume: 14K
- 5-year Search Growth: 1300%
- Top Countries: US, Australia, UK
- Selling Price Range: $10-20
- Target Customers: Fashion-conscious consumers
Waterproof jewelry is gaining popularity for its durability and versatility, allowing wearers to enjoy their accessories without worrying about damage from water. These pieces are ideal for active lifestyles and vacation settings.
The search interest for waterproof jewelry has increased by approximately 300% over the past five years, with steady growth peaking in late 2023. To boost sales of waterproof jewelry, emphasize its quality, stylish designs, and practicality. Engaging with lifestyle influencers and shooting videos or photos to showcase these pieces in various water-related activities can attract fashion-conscious consumers.
40. Mini Dress
(Source: Google Trend)
- Global Monthly Search Volume: 109K
- 5-year Search Growth: 300%
- Top Countries: Australia, Ireland, UK
- Selling Price Range: $20-50
- Target Customers: Young fashion-conscious individuals
Mini dresses have made a significant comeback in fashion, and they are known for their stylish and flattering designs. These dresses are perfect for casual outings, parties, and special occasions, appealing to those who love to make a bold fashion statement.
The search interest for mini dresses has surged by approximately 300% over the past five years, with a noticeable increase starting in mid-2020. To effectively market mini dresses, highlight their trendy designs, comfort, and versatility, showcasing them in various settings to attract more buyers. Collaborating with fashion influencers and leveraging social media platforms, targeted email campaigns, and personalized recommendations can reach young adults and fashion-conscious individuals aged 18-35, driving sales and fostering customer loyalty.
(Source: Freepik)
41. Bamboo Pajama
(Source: Google Trend)
- Global Monthly Search Volume: 15K
- 5-year Search Growth: 83%
- Top Countries: US, Canada, Australia
- Selling Price Range: $20-40
- Target Customers: Environmentally conscious individuals
Bamboo pajamas are gaining traction for their eco-friendly, soft, and breathable fabric. These pajamas offer comfort and sustainability, making them an excellent choice for eco-conscious consumers seeking a luxurious sleep experience.
The search interest for bamboo pajamas has surged by approximately 83% over the past five years, with a significant increase starting in late 2023. Effectively promoting bamboo pajamas involves highlighting their luxurious comfort, eco-friendly nature, and breathability. Collaborate with influencers in the lifestyle, fashion, or sustainability space to expand reach while utilizing engaging imagery and educational content to demonstrate the advantages of bamboo fabric. Special promotions, social media engagement, and prioritizing customer testimonials are key in building trust and driving sales, particularly among environmentally conscious individuals seeking high-quality sleepwear.
42. Baby Monitor
(Source: Google Trend)
- Global Monthly Search Volume: 108K
- 5-year Search Growth: 300%
- Top Countries: Netherlands, Norway, Denmark
- Selling Price Range: $40-300
- Target Customers: Young families
Baby monitors enable parents to keep a close eye and ear on their infants, providing peace of mind and ensuring the baby’s safety. Many have also used the monitors for their pets at home, fostering a sense of security. Some come with features like a mobile app, adjustable angles, and night vision.
The search interest for baby monitors has shown consistent seasonal peaks over the past five years, especially in Northern Europe. For marketing strategies, focus on promoting baby monitors during the periods when interest naturally spikes, such as around major holidays or back-to-school seasons. Emphasize features like high-definition video, night vision, and two-way audio communication. Collaborating with parenting influencers and highlighting user testimonials can also enhance visibility and credibility.
43. Scent Beads
(Source: Google Trend)
- Global Monthly Search Volume: 2.8K
- 5-year Search Growth: 550%
- Top Countries: US, Australia, New Zealand
- Selling Price Range: $3-25
- Target Customers: Normal households
Scent beads, often used in laundry or as air fresheners, are tiny, fragrant beads designed to infuse clothes and spaces with long-lasting aromas. Their unique feature is the slow-release mechanism that provides a steady fragrance over time, making them a popular choice for maintaining a fresh scent in wardrobes, drawers, and rooms. Additionally, these beads come in various scents, catering to different preferences and needs.
The steady rise in interest, with occasional spikes, indicates that scent beads are becoming a staple in households, especially for those looking to add a touch of luxury to their laundry routine.
Emphasizing the unique, long-lasting fragrance and convenience of scent beads can attract customers. Highlighting the diverse scent options, promoting eco-friendly formulations, and offering bundles with complementary laundry products are feasible. Target customers are likely to be households seeking an easy way to maintain fresh-smelling laundry and spaces and individuals who appreciate aromatic products for personal and home use.
44. Scent Candles
(Source: Google Trend)
- Global Monthly Search Volume: 1.1K
- 5-year Search Growth: 50%
- Top Countries: Singapore, US, Australia
- Selling Price Range: $3-30
- Target Customers: Event planners, home decor enthusiasts
Scent candles, known for their ability to create a calming and aromatic atmosphere, have remained popular for their versatility in home decor and relaxation. Featuring various fragrances, these candles can evoke different moods and enhance living spaces.
The search interest for scent candles has shown seasonal spikes over the past five years, peaking notably during holiday seasons like Christmas. There has been a steady overall growth of around 50% in search volume. To maximize sales, businesses should focus on holiday-themed marketing, limited edition scents, and bundling options. Highlighting the candles’ benefits for relaxation, stress relief, and home ambiance will attract home decor enthusiasts, gift shoppers, and those seeking wellness products.
45. Neck Pillows
(Source: Google Trend)
- Global Monthly Search Volume: 6.3K
- 5-year Search Growth: 30%
- Top Countries: Singapore, Australia, UK
- Selling Price Range: $10-50
- Target Customers: Frequent travelers
Neck pillows provide ergonomic support for the neck and head, offering comfort during long travel or relaxation. This is the perfect solution for people who travel a lot or with neck pain. Also, since now many countries have lifted travel bans, these travel items are making a strong comeback. They come in various shapes and materials, including memory foam and inflatable options, to suit different preferences.
The search interest for neck pillows has steadily increased over the past five years, with a consistent rise of about 30%. To boost sales, businesses should highlight the ergonomic benefits and convenience for travelers. Target customers include frequent travelers, office workers, individuals with neck pain, and those who prioritize comfort during commutes. Marketing strategies could include partnerships with travel influencers and highlighting positive customer reviews.
(Source: Freepik)
Frequently Asked Questions About Trending Products
Where Can I Find New Trending Products to Sell Online?
Here are several effective ways to conduct product research and discover what’s currently trending:
Google Trends:
Make use of Google Trends to analyze the popularity of search queries over time. This free tool provides valuable insights into the search volume of specific products, helping you identify emerging trends and seasonal patterns.
Social Media Networks:
Monitor popular hashtags, follow influencers, and join relevant groups or communities in your product niches. Platforms like Instagram, X, and Facebook can provide real-time information about what products are gaining traction. Since short videos have developed business potential, TikTok and YouTube are also good resources for your product research.
Customer Surveys:
Directly engage with your target audience through surveys to understand their preferences and needs. Ask about their recent purchases, the products they are interested in, and any emerging trends they have observed. This firsthand information can guide your product selection efficiently. There are many online survey tools available, like SurveyMonkey, to help you out.
Competitor Analysis:
Analyze successful stores and products in your niche. Identify patterns in customer reviews, social media engagement, and product launches. This can give you insights into what works well, the product gaps between you and your competitors, and what customers are currently looking for.
Industry Reports and Publications:
Stay informed about industry reports and publications related to your niche. For an e-commerce business, you can look at Ecomhunt or Trend Hunter for useful information. These sources often provide market insights, consumer behavior trends, and predictions for upcoming product demands.
E-commerce Platforms and Marketplaces:
Explore popular e-commerce platforms and marketplaces. Platforms like Amazon, eBay, and Etsy showcase trending and best-selling products. Analyze best-seller categories, customer reviews, and ratings to compare product popularity.
What is the Benefit of Selling Trending Products?
Increased Demand:
Trending products often experience high demand in the market. By offering these sought-after items, you can tap into existing consumer interest and attract a larger audience to your store.
Boosted Visibility:
More demand generates more attention, both on search engines and within online marketplaces, potentially leading to increased traffic and sales.
Higher Profit Margins:
Trending products often bring higher profit margins due to increased sales and the willingness of customers to pay a premium for what’s currently popular, contributing to better overall profitability.
Social Media Opportunities:
Trending products often gain traction on social media platforms. Making use of these trends in your product offerings provides great business opportunities and visibility for social media marketing, allowing you to create engaging content and expand your customer base.
What Defines a Product as a Trending Item?
Selecting a successful trending product involves considering key factors:
Market Demand:
Examine the current and emerging demand for the product, gauging availability. Keep an eye on social media trends and ongoing events for insights. You can also use monthly search volumes to make your analysis.
Problem Solving:
Select products that effectively address prevalent issues, emphasizing a unique selling proposition to stand out.
Branding Potential:
Analyze the product’s suitability for impactful branding, ensuring it can be effectively marketed.
Consumer Reviews:
Scrutinize existing customer feedback for similar products, focusing on those with predominantly positive reviews. This provides valuable insights into consumer satisfaction.
By incorporating these considerations, you can make informed decisions about a trending product’s viability and potential success.
Start Your Online Business Selling Trending Products Today
Keeping your online store in tune with the latest trends within your niche is like having a secret weapon for success. Remember, always pay attention to search volume, long-term trends, and the crowded market. If you are looking for more inspiration and ideas, check out our piece, which introduces more excellent products for your business.
Now, here’s a pro tip: find a reliable supplier who delivers top-notch products. This is where we come in: your go-to dropshipping partner, HyperSKU. Our service goes beyond conventional suppliers – we offer weekly dropshipping product suggestions, a curated fashion trend forecast crafted by our in-house experts, and insightful video analyses of the latest trends with tailored product recommendations.
Make informed choices and elevate your online store with HyperSKU. Follow us to not just follow trends but to set them and bring your business to the next level! Your success in the world of trending products starts here – seize the opportunity with HyperSKU‘s comprehensive support.