Top 20 Trending TikTok Products to Sell in 2025

Explore 20 trending TikTok products and learn how to sell them smart with the right tools and strategy.

HyperSKU

Posted on August 01, 2025

In 2025, TikTok continues to dominate headlines — as both a cultural powerhouse and a booming ecommerce hub. Earlier this year, U.S. President Donald Trump reignited the conversation about banning TikTok in the United States, citing concerns over national security and data privacy. While the political future of TikTok remains uncertain, its current influence on eCommerce is undeniable.

In this article, we cover:

  • Why choose to sell on TikTok in 2025
  • 20 trending products across 5 viral TikTok categories — with hashtags you can use to explore their traction
  • Tips for selling more effectively on TikTok Shop

Why TikTok Shop? Is social commerce still worth it?

Despite ongoing regulatory debates, TikTok continues to thrive as one of the most influential platforms in global social commerce. Its personalized algorithm, seamless in-app shopping experience, and viral product culture have made TikTok Shop a standout channel for eCommerce growth.

Let’s take a look at the numbers:

  • TikTok Shop’s GMV exceeded $33.2 billion globally in 2024, more than double from 2023, showing strong momentum for continued growth in 2025
  • Global social commerce sales are expected to reach $2.9 trillion by 2026
  • 36% of Gen Z shoppers in the U.S. shop on TikTok at least once a month

TikTok’s ability to merge content, entertainment, and commerce remains unmatched. For brands and sellers, it’s not just a trend — it’s a rapidly evolving ecosystem that rewards creativity, speed, and authenticity.

5 Top Performing Categories

Beauty & Skincare

1. Perfume

A screenshot of one of the tiktok trending products——perfume.

  • TikTokers call it “the scent everyone’s wearing”—often sweet, gourmand, or vanilla-based.
  • TikTok features over 75,000 posts with the hashtag #viralperfume, and over 1.1 million posts under #perfumetok — showing massive engagement and trend momentum.
  • Search tip: #viralperfume, #perfumetok

2. Peel-Off Lip Stain 

  • A color-reactive peel-off lip mask that leaves a long-lasting tint.
  • TikTok videos showing the peel-off reveal get millions of views due to the satisfying transition and lasting payoff—and frequently appear in “TikTok made me buy it” montages.
  • Search tip: #peelliplipstain, #viralliptint

3. Self-Tanning Drops or Lotion

  • Lightweight tanning products (drops or lotion) mixed with moisturizer to deliver a natural-looking golden glow.
  • TikTok is full of “summer glow hacks” using self-tanners, with creators sharing “just spent five days in Hawaii” routines that got massive traction.
  • Search tip: #selftanningdrops, #tanninglotion

4. Viral Hair Volumizing Tool (e.g. blowout brush / hot-air styler)

  • Hair-styling devices that add body, smooth frizz, and create salon-like blowouts at home.
  • These tools drive millions of views under hashtags like #hairtools; the Dyson Airwrap and similar devices have generated over 9.5 billion hashtag views and remain TikTok favorites.
  • Search tip: #hairtools, #blowouthairtool

Why These Work So Well on TikTok

Feature

TikTok Effectiveness

High visual impact

Perfume unboxing, peel-offs, and hair transformations make compelling short-form visuals.

Routine-friendly

Fits daily prep content, GRWM, summer glow routines, and hair styling reels.

Trend amplification

Viral hashtags and collective user testing fuels social proof and trust.

Direct demo potential

Before/after transitions build credibility and conversion.

 

Home Décor & Aesthetics

1. LED Floor Lamps with Ambient Glow

  • Soft-glow or color-changing floor lamps create cozy, cinematic lighting for bedrooms and living rooms.
  • Popular in TikTok’s “room transformation” and “cozy reset” content with strong visual impact.
  • Search tip: #ledlamp, #roomglow, #cozyvibes, #tiktokroom

2 . Textured Wall Panels / Peel-and-Stick 3D Panels

  • Easy-to-install panels that add dimension and style to any blank wall—no nails or tools needed.
  • Widely used by renters and DIYers for budget-friendly space upgrades.
  • Search tip: #wallmakeover, #diyroomdecor, #renterfriendly, #apartmentdecor

3. Sunset Projector Lamps

  • Compact lamps that cast warm, gradient light—mimicking golden hour at any time.
  • Often used as TikTok filming backdrops or to create dreamy vibes in small spaces.
  • Search tip: #sunsetlamp, #aestheticlighting, #vlogsetup, #bedroomgoals

4. Vintage-Style Mirrors 

  • Decorative mirrors with antique or baroque-style frames that double as photo/video props.
  • Highly favored in “that girl” lifestyle, GRWM, and outfit-check TikToks.
  • Search tip: #vintagemirror, #mirrorwall, #homedecorinspo, #tiktokhome

Why These Work So Well on TikTok

Feature

TikTok Effectiveness

Aesthetic transformation

Products like LED lamps or wall panels create instantly noticeable changes—perfect for satisfying before/after edits.

Renter-friendly appeal

Easy-install and non-permanent upgrades (e.g., peel-and-stick panels, floor mirrors) resonate with younger renters.

Cozy core + Pinterest trends

Taps into niche aesthetics like “cozycore,” “dark academia,” and “Pinterest room,” driving organic discovery.

Low barrier to entry

Many items are affordable and easy to use, encouraging TikTokers to recreate looks and share hauls or mini makeovers.

Smart Gadgets

1. Charging Station

  • Magnetic charging cables and multi-device wireless docks deliver a satisfying “snap” and streamlined desk aesthetic on camera.
  • Frequently showcased in tech desk tours, productivity setup videos, and “must-have” gadget hauls.
  • Search tip: #desksetup, #chargingstation, #techmusthave

2. Mini Cooling Fan (with ice compartment)

  • Small, visually appealing fans that use ice or cooling inserts to blow noticeably cooler air—easy to demo the effect live.
  • Perfect for “TikTok made me buy it,” seasonal hack, or personal comfort POV videos.
  • Search tip: #minifanmagic, #coolinghack, #smartgadget

3. LED Light Mirror (car visor)

  • Clips onto the car sun visor to provide consistent, flattering lighting for on-the-go makeup or vlogging.
  • Popular in “car GRWM,” commute content, and creator travel setups where lighting is a pain point.
  • Search tip: #carmirrorlight, #carvlog, #grwmsetup

4. Neck Massager

  • Wearable U-shaped massagers with pulse, heat, or vibration modes—visually engaging when shown in use.
  • Fits into “self-care routine,” work-from-home reset, or tension relief content.
  • Search tip: #neckmassager, #relaxgadgets, #techforlife

Why These Work So Well on TikTok

Feature

TikTok Effectiveness

Satisfying interaction

Magnetic snaps, cool air demos, and pulsating massage visuals create compelling short-form content that holds attention.

Everyday relevance

These gadgets plug directly into daily routines (charging, cooling, makeup, relaxation), making them easy to contextualize in relatable clips.

Problem-solution storytelling

Creators frame content as “before vs after” or “I didn’t know I needed this,” increasing shareability and impulse interest.

Aesthetic integration

Sleek designs and ambient lighting blend with popular lifestyle aesthetics, enhancing aspirational content.

Pet Products

1. Nail File Toy

  • Solves the stress of nail trimming with a playful, non-threatening solution.
  • Satisfying “watch it work” clips get millions of views from pet lovers.
  • Search tip: #petnailgrinder, #petgroomingtool

2. Automatic Pet Feeder

  • Helps busy pet parents manage feeding routines effortlessly.
  • TikTokers showcase unboxing, feeding schedules, and pet reactions in high-engagement posts.
  • Search tip: #automaticpetfeeder, #smartpetfeeder

3. Pet Hair Remover 

  • Solves the constant hassle of pet hair clean-up without needing sticky sheets.
  • “Before and after” demos are deeply satisfying and highly viral.
  • Search tip: #pethairremover, #furremover

4. Steam Grooming Brush

  • Visibly transforms tangled or dirty coats in just minutes.
  • Steam and fluff transformation shots are perfect for TikTok’s “pet glow-up” genre.
  • Search tip: #steamgroomingbrush, #petspa

Why These Work So Well on TikTok

Feature

TikTok Effectiveness

Emotional payoff

Watching pets enjoy care and comfort builds trust and connection with viewers.

Satisfying visual demos

From steam to fur removal to self-filing—these tools make for ASMR-like, bingeable content.

Problem-solving angle

These products solve common pain points for pet parents—from grooming stress to mess cleanup.

Fashion & Accessories

1. Suede Blazers / Coats

  • Fits the rising “retro-luxe” aesthetic popular among TikTok’s fashion creators.
  • #FallOOTD and #GRWM content using suede pieces rack up views for their texture and tonal richness.
  • Search tip: #suedejacket, #fallfashion2025, #fashiontok

2. Statement Belts

  • Often featured in “one accessory, three ways” content to show instant outfit upgrades.
  • Adds drama to transitional outfits and performs well in before/after videos.
  • Search tip: #statementbelt, #accessorystyle, #fashionhacks

3. Chunky Earrings

  • Perfect for close-up videos and “details that matter” outfit breakdowns.
  • Jewelry-focused creators use them to elevate everyday looks with minimal effort.
  • Search tip: #chunkyearrings, #earringtok, #jewelrytrends

4. Balletcore Flats

  • A TikTok darling for “romantic” and “clean girl” fashion content.
  • Frequently featured in #GRWM and “styling soft outfits” clips.
  • Search tip: #balletcore, #balletflats, #cleanfit

Why These Work So Well on TikTok

Feature

TikTok Effectiveness

Trend-driven appeal

Aligns with real-time fashion microtrends like balletcore, retro suede, and soft glam.

Transformation-friendly

Accessories like belts and earrings help shift outfits dramatically in GRWM and styling content.

Visual texture

Materials like suede or bold jewelry offer rich visual elements in short-form video.

Tips for Selling Successfully on TikTok Shop (and How HyperSKU Can Help)

TikTok isn’t just another social media app — it’s a full-fledged product discovery engine. But going viral doesn’t always translate into conversions or smooth fulfillment. Here are three essential tips to make your TikTok Shop operation seamless:

1. Know Your Target Audience

TikTok is a UGC-driven platform where authenticity beats perfection. The most successful sellers understand their niche and tailor their content accordingly.

  • Study what your audience is already engaging with — GRWM videos, ASMR demos, or “TikTok made me buy it” hauls.
  • Use TikTok features like sounds, trending hashtags, and creator collabs to stay relevant.
  • Remember: you’re not just selling a product; you’re selling a vibe, a lifestyle, a story.

2. Speed and Availability Matter

Consumer expectations are higher than ever. With same-day and next-day delivery becoming the norm, slow shipping can break trust.

  • Choose suppliers and fulfillment partners that offer real-time inventory visibility.
  • Keep your product pages updated to avoid cancellations and negative reviews.
  • Make sure you’re prepared to restock quickly when a product goes viral.

3. Work with Reliable Suppliers (Here’s Where HyperSKU Helps)

A viral product means nothing if your supply chain can’t keep up. On TikTok Shop, seller ratings and delivery speed can make or break your momentum — especially when customers expect fast, consistent service.

That’s where HyperSKU helps you stay ahead:

  • Fast global delivery: 5–10 day shipping  with built-in address validation
  • Simplified sourcing: HyperSKU simplifies sourcing with a vetted supplier network, personalized product recommendations, and cost-efficient fulfillment solutions
  • Branded packaging: Deliver a memorable unboxing experience with custom packaging that matches your brand

See more details here

  • Smooth integration with TikTok Shop: Sync products, orders, and tracking seamlessly to streamline your entire workflow

Having trouble integrating your store? We got you!

HyperSKU is built for TikTok sellers who want to scale fast without compromising on quality or customer satisfaction.

4. Set a Clear After-Sales Policy and Keep Customers Coming Back

Retention matters just as much as acquisition. Satisfied buyers become repeat customers and brand advocates.

  • Clearly communicate your return, exchange, and refund policies to reduce disputes.
  • Consider follow-up messages, loyalty perks, or personalized thank-you notes to build long-term trust.

Encourage happy customers to share UGC — real testimonials fuel more sales on TikTok than any ad.

Final Thoughts

TikTok Shop isn’t just a trend — it’s where eCommerce is happening right now. With the right products, storytelling, and fulfillment partner, your store can go viral faster than you think.

From beauty to home gadgets, we’ve shown you real TikTok-proven product ideas and smart tips to set you apart. But having the right supplier makes all the difference — and that’s why thousands of sellers choose HyperSKU.

👉 Ready to sell smarter on TikTok? Start with HyperSKU now

FAQs: Selling on TikTok

Can I start selling on TikTok Shop even if I don’t have a big following?

Yes. TikTok’s algorithm promotes engaging content, not just accounts with a large follower base. Many new sellers go viral with the right product and creative video strategy.

How do I know which products are trending?

Use hashtags like #TikTokMadeMeBuyIt or explore the “Shop” tab within TikTok. In this guide, we’ve provided tailored hashtag tips under each product category to help you research effectively.

Do I need to keep inventory?

Not necessarily. With HyperSKU, you can operate a dropshipping or stock-on-demand model. We handle product sourcing, order fulfillment, and fast global delivery for you.

What’s the average delivery time with HyperSKU?

Most global orders are delivered in 5–12 days, thanks to our optimized logistics network and address validation system.

Is HyperSKU only for TikTok sellers?

No. HyperSKU also integrates with Shopify, WooCommerce, and other eCommerce platforms. However, we’re especially optimized for TikTok Shop — making us a strong partner for creators and social commerce sellers.

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